Image adapted under CC2.0 from © RichardBH/Flickr 2012
Who we are
Dairy Australia is the national services body for the dairy industry. Our role is to help farmers adapt to a changing operating environment, and achieve a profitable, sustainable dairy industry. We act as the investment arm of the industry, investing in projects that can’t be done efficiently by individual farmers or companies.
Dairy Australia returns a $3 benefit to farmers for every $1 levy dollar raised.
– BDA Group (agricultural investment analysts)
Every investment decision is made for the ultimate benefit of levy payers. Benefits can take many forms, including higher returns or better regulatory outcomes.”
– Ian Halliday, Managing Director, Dairy Australia
What we do
Dairy Australia invests across the dairy supply chain, identifying the best opportunities for collective action.
Investment by Strategic Priority
To achieve its core business objectives, Dairy Australia annually develops and reviews a set of strategic priorities, which we use to guide investment in our current projects.
Strategic Priority 1 – Profitable dairy farms
Strategic Priority 2 – Capable people
Strategic Priority 3 – Trusted dairy industry
Investments that promote products and reputation and creating knowledge and insights into the industry, including:
– 澳大利亚乳业局董事总经理Ian Halliday
战略重点1 – 有利可图的奶牛场
战略重点2 – 有能力的人
人是生产力的关键驱动力。代际人口和地区差异等问题带来了挑战和机遇。战略重点3 – 值得信赖的乳业
Image adapted under CC2.0 from © Aaron.Su/Flickr 2010
Wine Australia invests in research and development (R&D), marketing, disseminating knowledge, encouraging adoption and protecting the reputation of Australian wine.
We work closely with our representative organisations, wine sector bodies and our partners to support the long-term success of the Australian grape and wine community.
What we do
We are an Australian Government statutory authority governed by the Wine Australia Act. Our role under the Act is to:
China Market Program
Mainland China is now the number one destination by value for Australian wine, accounting for 23 per cent of our total export value. Aided by the introduction of the China–Australia Free Trade Agreement (ChAFTA) in December 2015 and the growing interest of the Chinese middle class in wine, exports to mainland China grew by 40 per cent to $520 million in the year to the end of December.
The rise of China is no more apparent than in the fact that just a decade ago, sales there were worth just $27 million.
Australia’s market share in China also remains strong, accounting for 24 per cent of the value and 16 per cent of the volume of total bottled imports as of year ending December 2016, ranking us second behind France. Australia’s average value of bottled imports (US$6.99/litre) is the highest among the top seven importing countries.
China is now the biggest market for red wine in the world.
To capitalise on the market opportunities in China, we have a program of activities including those that target off-premise trade, online promotions, participation in consumer fairs, trade shows, tasting roadshows, Langton’s tastings and the Wine Australia China Awards that recognise those wine professionals who have helped raise the profile of Australian wine in China.
E-commerce opportunities in China are also growing at a rapid rate and 2016 saw the launch of a flagship Australian wine online store on Tmall.com, providing a further avenue for Chinese consumers to purchase Australian wines.
The online store opens up another commercial opportunity for Australian wineries to tap into China’s growing appreciation for our fine wines.
为了充分利用中国的市场机遇，我们制定了一系列的活动计划，包括针对外部贸易，在线促销，参加消费者交易会，贸易展览，品尝路演，朗顿品尝和澳大利亚葡萄酒中国大奖（Wine Australia China Awards）帮助提升澳大利亚葡萄酒在中国的形象。
The Export Council of Australia (ECA) has a long, proud history of supporting Australian international business. For the past 60 years we have encouraged, educated and assisted Australian companies to take on the world.
The ECA has the development of Australia’s resources via the promotion of Australian industry in international markets as our primary goal.
We achieve this goal by:
What We Do
Developing international business skills
Building Australian business capacity
Image adapted under CC2.0 from © Indigo Skies Photography/Flickr 2014